The
European Coaching Institute
Keeping you informed with each other
July 2004
ECI
Coaching Top Tip
Index of regular 'at a glance' features

Coaching Top Tip
Definition of Coaching
Inspirational Quote
Reader Feedback
Positive Daily Actions
Client Feedback
What the media is saying
Q & A
Ice breakers
Offers
Great Questions
Thought for the month
Word of the month
Features









Definition of Coaching

Coaching in its truest sense is giving the responsibility to the learner to help them come up with their own answers.

Vinci Lombardi US NFL Coach



Inspirational Quote

Only those who will risk going too far can possibly find out how far one can go.

T. S. Eliot



Reader Feedback

The newsletter is wonderful. Lots of good inspirational stuff.  If I can think of something worthwhile to add, I will.

Veronica

Love the Newsletter - stimulating and mind-stretching. Keep up the good work.

Duncan

Thank you for a most informative newsletter. Please continue to keep me informed.

John

Your newsletter really delivers!

Martin

Well done for producing a great newsletter.

Cherry



Remember to forward your newsletter onto anyone who is as passionate about self-development and coaching as you are.



Positive Daily Actions

Highly proactive people recognise their ‘response-ability’ – the ability to choose their response.

They do not blame circumstances, conditions, or conditioning for their behaviour. Their behaviour is a product of their own conscious choice. It is based on values, rather than a product of their conditions, based on feeling.

Living the 7 habits of Highly effective people



Client feedback

Extract from an e-mail to a coach

I have put a lot of effort into the last year and I'm so pleased that my efforts have been well worth the hard work.  Having said that, I have enjoyed training as a coach and have found the people I've met along the way of great inspiration - especially you who was one, if not The One, who made me believe in myself and realise that I could do this if I only believed in myself.  So, I'd like to thank you so much for all your help and assistance in getting me from where I was to where I am today, it's greatly appreciated.

Sarah, PA & Coach, Surrey


What the media is saying

What is the media saying? ... contact us to tell us!



Sharing Ideas and growing together with the Coaches Forum

Working as a coach is no different than any other business in that no one person has all the answers all the time. As par for the course, lots of questions come up. Not only do questions arise, but we need ways of generating new ideas or working through our own issues.

The Coaches Forum is an ideal place to share ideas, get advice, brainstorm or just meet and talk about the weather in Brazil with other coaches.

In our world of internet contact-ions, this is a way to grow your network and expand your horizons internationally.

The forum provides open space for whatever you want to discuss that is relevant to our members and available no matter what time of day or night. So, please take a minute, share a thought, or help a fellow coach and call in.

To access the forum, login to the members area and click on the 'Coaching Forum ' button.



How to get to the truth

A Cornell University study reveals that people are more likely to lie over the phone than in e-mails, by a margin of almost three to one. The researchers theorise that maybe this is because an e-mail can't be retrieved once it's been sent, but it's also possible that people hesitate to put lies in writing.

ACTION: If you think someone may not be honest with you, put your question into an e-mail rather than phoning the other party.



Q&A

Want to know what’s going on within the ECI? Or maybe you just want to have your coaching questions answered – then this is the slot for you.

Ask us anything to do with the ECI or the world of coaching and we will have an expert respond in next month’s newsletter.

Send us your questions


Ice-breakers

(Great for workshops / training to create a safe / fun atmosphere)
‘I hear and I forget,
I see and I remember,
I do and I understand.’
Confucius

To show delegates that old ways are generally more comfortable but habits can be re-learnt

Ask delegates to clasp their hands together.
Now ask them to look at how their hands are clasped. If their left thumb is on top, they are to unclasp their thumbs and fingers and interlace them the opposite way. This would mean that their other thumb is now on top and all the fingers have changed as well. Ask delegates if they feel comfortable, most delegates will say no. Ask delegates if they think it will start to feel more comfortable if they keep doing it this new way all the time. Will the old way start to feel uncomfortable? Now ask delegates to unclasp their hands. You can now state that some of the things to be dealt with their workshop may be uncomfortable. However, if they persevere with the new way, it will become the normal comfortable way of doing things in the future. The last point is that when we are placed under pressure we often revert to the old ways because they tend to be quicker. We must avoid this, as the old habits will never die if we keep using them.
Finally, new habits take 21 days to be learned.

Variations could be folding arms instead of clasping hands, or writing with the non-preferred hand.

A useful discussion could follow on why we revert to old habits even when we know they are bad for us and how we can develop new habits?

Condensed Knowledge from Mental Floss - 352 pages of fun facts and trivia.
Visit website



Offers

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Great questions to ourselves and our clients

How suitable are the values and beliefs that govern your life today, or are you hanging onto old values and beliefs that no longer serve your best interest?

Dawn Campbell



Thought for the month

Watch your thoughts; they become words.
Watch your words, they become actions.
Watch your actions; they become habits.
Watch your habits; they become character.
Watch your character; it becomes your destiny.

Frank Outlaw



Word of the month

Polyvalent (pol-ee-VAY-luhnt) adjective
  1. Having many layers, meanings, values, etc.; multifaceted.
  2. (In chemistry) Having multiple valences.
  3. (In medicine or biology) Effective against multiple agents.
[From poly- (many) + -valent (having a valence), from Latin valere (to be strong). Ultimately, it derives from the same Indo-European root wal- (to be strong) as the words valiant, avail, valor, and value.]

Visual Thesaurus



Features in future newsletters:

Aug:
Health special

Sept:
Relationships & communication

Oct:
Opening your coaching practice

Nov:
Coaching as a career

Dec:
Create solutions not resolutions

If you are interesting in flexing your creative writing muscles, then we’d like to read what you’ve got to say (approx 500 words, copy deadline 15th of each month).

All contributions are welcome and will receive a response.

We are currently seeking contributions on the following subjects:
  • Attitudes to i.e. money
  • Self sabotage
  • Corporate coaching case studies
  • Laws of attraction
  • Bullying in the work place
  • Learning to say no assertively
  • Transition from life to executive to corporate coach
  • Running workshops / training tips
  • Public speaking
Other ideas very welcome!

Send e-mail

Our Health Special in August is taking a closer look at the importance of self-care. The reality behind work life balance, personal and business image, self sabotage, healing the child within and self talk to name but a few issues.

If you are (or know of) a personal trainer or complimentary holistic practitioners and would like to contribute a story, or article, then we’re interested in learning about what you do and how we could benefit from networking together.

Please submit your article (approx 500 words) for our Health issue special in August. Deadline 15th July.

Send e-mail

Honour Your Value

I heard this said by a fellow coach a couple of years ago but I didn't really understand what she meant until recently, when I learned a lesson that I'd like to share with you in this issue.

Last autumn I had a call asking about coaching on a weight issue (and associated self-esteem). We got on well on the phone until I gave the cost. It was too much for her and she said goodbye. To my surprise, she called again at the beginning of this year. She really did want coaching on this issue but couldn't afford my charge. I heard myself saying, "What can you afford?" she said a figure, which was much lower. I said that I would be prepared to coach her but that the sessions would be shorter and that after 4 weeks, I would be asking my normal rate (but giving full-time sessions once a fortnight which she agreed to). We met up for coffee, I got some background (there was quite a lot of work to do), she gave me a cheque and we set the date for the first session.

A few days before she was due to call, I received an email saying she couldn't afford the sessions after the first 4 and did I think she would benefit from just 4? I wrote back saying that progress was certainly possible in just 4 weeks but restated that I ask client to commit to 12 sessions before they start the process. I also offered to return her cheque and she accepted this offer.

What a lesson I have learned from this experience! Originally I was impressed with her desire to be coached and honesty about what she could afford. When I received that email I felt that she was not prepared to invest in herself and probably wouldn't be no matter how low the price. (This was quite ironic, as I had already picked up on her reluctance to spend time and effort on her appearance, preferring to devote all her efforts on her children.)

I have to admit to feeling rather cross as well that my "generous" offer had been rejected - until I realised what I'd done. I hadn't honoured my value so how could I expect her to? Also, by undervaluing myself, I was sending out the wrong message about the sort of clients I want to work with - those for whom money is not the primary concern but who are committed to the coaching process.

© 2004 Louise Barnes-Johnston
Index of Items
Editor's Comment:
What better way than to start this month’s newsletter with a wonderful list of interesting points to live our lives by.
Dawn Campbell
We’ve had so much positive, encouraging feedback recently and this month’s theme of honesty and values has really fired up your imaginations producing some excellent articles.

In fact, when I think about it, although it wasn’t deliberate, this month’s topic really is a preview of what’s to come in our August Health Special. Think about it, if you don’t know what your own belief systems are, or what values you hold dear how can you help others to articulate and evaluate theirs?

If you aren’t honest with yourself first and foremost (you may be surprised how many people aren’t) how can you expect to be honest with others or expect them to be honest with you in return? Tricky one that, it reminds me of my early coaching days. Looking back, I turned out to be my own best client as I worked through those issues that made me the person I am today.

Learn to be honest with yourself because, only by doing so, will you have your own individual needs and expectations met. Likewise, take time out this month to question what your values are, which are habitual, look at how they serve you in today’s environment and change old ones that are no longer in your best interests.

Daily Meditation: From the Dalai Lama’s Path To Tranquillity

To be aware of a single shortcoming
within oneself is more useful
than to be aware of a thousand
in somebody else.
Rather than
speaking badly about people,
we should practise a purer perception
and speak of their good qualities.


Dawn Campbell
Head of Newsletters


Send your questions, quotes, case studies, articles, tips, feedback and queries, acronym’s etc to
newsletter@the-eci.org
Interesting points to live by

The most destructive habit............Worry
The greatest Joy.........................Giving
The greatest loss.........................Loss of self-respect
The most satisfying work...............Helping others
The ugliest personality trait............Selfishness
The most endangered species.........Dedicated leaders
Our greatest natural resource.........Our youth
The greatest "shot in the arm”........ Encouragement
The greatest problem to overcome...Fear
The most effective sleeping pill........ Peace of mind
The most crippling failure disease.....Excuses
The most powerful force in life.........Love
The most dangerous pariah.............A gossiper
The most incredible computer ........The brain
The worst thing to be without........ Hope
The deadliest weapon...................The tongue
The two most power-filled words....."I Can"
The greatest asset.......................Faith
The most worthless emotion...........Self-pity
The most beautiful attire...............a SMILE!
The most prized possession............ Integrity
The most powerful communication...Prayer
The most contagious spirit.............Enthusiasm

This valuable message is brought to us with love & light from Himanshu
Debate - Is plagiarism rife within the coaching industry?


Some coaches have written in to say they think so:

‘Plagiarism seems to be rife in this industry whereby any information developed by someone is taken and used at will by other coaches and the source is not acknowledged. This concerns me greatly and I believe it is unethical and potentially libellous’

Merydith @
mwilloughby@iprimus.com.au

‘Also e-mail lists encourage plagiarism. New coaches especially are always asking for help, ideas, etc. and when they get it, they use the information as if it was their own’ 

Barbara @ barbara.dalpra@nyasa.biz

‘Plagiarism is bound to happen for two reasons; the industry is less than 10 years old in the UK.  Therefore, there isn't the wealth and depth of experience to draw on that many other industries have access to because everything is new. Also the number of coaches being 'churned' out means there is possibly not enough 'new' challenging material to go around’

Dawn @ dawn@rainbowpromise.co.uk

Many individuals do not understand how to copyright or what the copyright protection is about. Therefore, as a value added benefit, our committed team of ECI volunteers have exhaustively researched the issue and prepared the following brief for your serious consideration. Ignore this information at your own peril!

'Copyright gives the authors economic rights allowing them the use of their own material in a number of ways.  These ways include making copies, issuing copies to the public, performing in public, use on-line, and broadcasting.  Copyright also gives the author moral rights to be identified as the author of the material and to object to the distortion or mutilation of their material.

This enables authors to gain economic awards for their endeavors and to encourage them and others into future creativity and future development of new material.  This type of material is usually the result of a long hours, creative skills, and/or investments, which without protection would allow others to exploit the material without paying the creator.

Copyright law is found in Part I of the Copyright, Designs and Patents Act 1988.  The legislation of Copyright law has been amended by various other primary and secondary legislation, which are not included in this act. 

What does Copyright cover? Taken from the Internet details of the Act  includes:

  • Literary, dramatic and musical works
    • where 'literary work' means any work, other than a dramatic or musical work, which is written, spoken or sung and includes a table or compilation and a computer program
    • where 'dramatic work' includes a work or dance or mime
    • where 'musical work' means a work consisting of music, exclusive of any words or action intended to be sung, spoken or performed with music
  • Artistic works
    • graphic work, photograph, sculpture or collage, irrespective of artistic quality
    • a work of architecture is a building or a model of a building
    • a work of artistic craftsmanship
  • Sound recordings and films
  • Broadcasts
  • Cable programmes
This list is not exhaustive and the amendments made to this act do have an impact on it. 

An example of change is the Duration of Copyright.  This was amended in 'The Copyright and Related Rights Regulations 1996'.  This included details such as:
  • Duration of copyright in literary, dramatic, musical or artistic works
    • Copyright expires at the end of the period of 70 years from the end of the calendar year in which the author dies, subject to a number of clauses.
    • or where the work is by an unknown author, copyright expires:
      • at the end of the period of 70 years from the end of the calendar year in which the work was made, or
      • if during that period the work is made available to the public, at the end of the period of 70 years from the end of the calendar year in which it is first made available
  • Duration of copyright in sound recordings (see regulations for detail)
  • Duration of copyright in films (see regulations for detail)
  • Duration of copyright in broadcasts and cable programmes (see regulations for detail)
Copyright is not the straightforward subject that is discussed.  What I have provided here is an outline to certain aspects of copyright in the UK and this only scratches the surface.   Then there is also the subject of International Copyright, which is all administered by WIPO - World Intellectual Property Organisation (www.wipo.int), but there is also ILO - International Labour Organisation (www.ilo.org/public/english) and UNESCO (www.unesco.org) involved in administering these treaties.  The UK is a party to both of these conventions and the Universal Copyright Convention (UCC) and is also a member of the World Trade Organisation (WTO) (www.wto.org).

So if you are looking for more information and you don't want to wander through the Acts or the Statutory Instruments looking for the relevant detail either contact 'The UK Patent Office' (www.patent.gov.uk) who are responsible for Intellectual Property (Copyright, Designs, Patents and Trade Marks) in the UK or find a solicitor that specialises in Intellectual Property (www.lawsociety.org.uk or www.lawscot.org.uk or various others).'
A day in the life of a Corporate Coach!

08:00
Drive to client

09:00
Arrive at multi-locational client branch 1 and have a coffee, while waiting for the Branch Manager (BM) to give me his undivided attention. Mentally prepare for session with the BM who is competent and has taken well to coaching. He was very positive during our previous session and did well during an observation of his skills. I think about how to raise him to the next level in his coaching skills.

09:30
We discuss the impact of BM coaching on the staff and how sales have started to improve and we talk about how the BM can use his coaching to motivate staff and ensure that branch targets are achieved. I then observe the BM coaching one of the staff. This goes well and I award the BM his “gold” certificate for hitting over 80% of the agreed objectives.

11:30
Spend two hours with the Assistant BM who is new to coaching and extremely nervous, particularly about being observed. I spend lots of time reassuring and asking questions designed to build up her confidence. With support, the ABM reaches between 50 – 80% of the agreed objectives in her session and is awarded her “silver” certificate, which she is pleased with. She breathes a big sigh of relief when the observation is over and we go through everything that went well.

13:45
Leave client branch 1 and drive to client branch 2.

14:30
Arrive at Branch 2 and talk to the BM about my visit. This time, I have been tasked to coach the staff. There are four staff to see for 30 minutes each and I need to observe selling over the counter. Very busy – and not ideal coaching conditions. When I am carrying out my observations, I stand at a distance behind the staff member so as not to put them off, but stay close enough to hear their conversation. Reactions from the staff are mixed. However, they all agree that the coaching has helped them to implement what they learned on the training course.

16:45
A further visit is arranged in three weeks time to see how they are getting on with the commitments made following my coaching.

17:00
Drive back to my hotel.

18:00
As each coaching session was back-to-back; my paperwork is bundled in my briefcase, which I now sort out. I spend half an hour doing this and a further hour completing various forms that have to be sent off – corporate coaching seems to involve lots of paperwork, form filling and statistic building. Another half an hour updating and e-mailing follows before I can prepare for the following day.

20:15
I can now look forward to my relaxing soak in the bath and the reward of the little packet of biscuits that the hotel provides!!

22:00
Phone home for a chat with my husband and then go to bed with my Anthony Robbins book.

Tina Sibley is a Personal Development Trainer and Life Coach and can be contacted on
tina@discoverylas.com
Learning by Numbers: 30 Shifts from "Learned" to "Learner"

I came across this list recently, printed it and pinned it to the wall by my computer. I NEVER want to reach a level in my professional coaching, training and consulting career that I am "Learned." I want to always be a "Learner." Numbers 5, 6 and 11 really resonated with me. I wish I WAS this list...sorry to say I am still striving.

Our chosen field pushes us to be "Learned," after all we have to know it all. I think the key is that both coach and client are in the "Learner" mode and not the “Learned" mode.


Doug Constant (Learner)
finance.groups.yahoo.com/group/Training-Ideas/
Training-Ideas-subscribe@yahoogroups.com

Want to be a learner? Then read on:
  1. I used to be a learned professor. Now I'm a learner.
     
  2. When I was learned, life was a quiz show. Now that I'm a learner, life is a discovery channel.
     
  3. When I was learned, it was a question of how much I knew. Now that I'm a learner, it's a question of how much I'm being stretched.
     
  4. When I was learned, knowledge was everything. Now that I'm a learner, kindness is everything.
     
  5. When I was learned, knowledge went to my head. Now that I'm a learner, knowledge travels the longest foot in the universe--the foot that separates my head from my heart.
     
  6. When I was learned, I used to point my finger and pontificate. Now that I'm a learner, I slap my forehead all the time.
     
  7. When I was learned, I used to think I was the best. Now that I'm a learner, I do the best I can.
     
  8. When I was learned, I was frightened of new ideas. Now that I'm a learner, I'm just as frightened of old ideas.
     
  9. When I was learned, I looked to the past: to have confirmed the set of beliefs I already had. Now that I'm a learner, I look to the future: to grow, be stretched, and remain open to what I don't know.
     
  10. When I was learned, I knew where I was going. Now that I'm a learner, I don't know where I'm going----but I know whom I'm going with.
     
  11. When I was learned, I loved to talk. Now that I'm a learner, I'd prefer to listen, because that's when I'm learning.
     
  12. When I was learned, I had something to teach everybody. Now that I'm a learner, everybody has something to teach me.
     
  13. When I was learned, I was impatient with dumb people. Now that I'm a learner, I'm grateful when people are patient enough to dumb down to me and care enough to smarten me up.
     
  14. When I was learned, I thought that all knowledge was a form of power. Now that I'm a learner, I suspect much knowledge is a form of weakness.
     
  15. When I was learned, life was knowledge about God. Now that I'm a learner, life is knowledge of God.
     
  16. When I was learned, I knew where my nose was headed. Now that I'm a learner, I go where my nose leads me.
     
  17. When I was learned, mission meant, "go to give." Now that I'm learned, mission work is becoming pilgrimage: mission means "go to learn."
     
  18. When I was learned, my life revolved around what other people thought about me. Now that I'm a learner, my life revolves around what I think about myself and what God thinks about me.
     
  19. When I was learned, from the high ground of hindsight I instructed the past on where it went wrong. Now that I'm a learner, the past instructs me about how I can right the future.
     
  20. When I was learned, the power and mystery were in the big words. Now that I'm a learner, the power and mystery are in the small, simple words.
     
  21. When I was learned, I thought that the educational system was so much better than the market, the other main channel for the mediation of cultural capital. Now that I'm a learner, I realise just how closed and controlling the knowledge industry can be.
     
  22. When I was learned, I deemed the great threats those made dangerous by strength. Now that I'm a learner, I deem the great threats those made dangerous by weakness.
     
  23. When I was learned, I loved to fill out questionnaires. Now that I'm a learner, questionnaires are an exercise in saying "I Dunno" since I keep ticking the "don't know" box. ("Don't know" doesn't mean "don't care")
     
  24. When I was learned, I imagined myself the church's resident "know-it-all." Now that I'm a learner, I'm more willing to admit I don't know everything.
     
  25. When I was learned, I was always trying to speed things up. Now that I'm a learner, I'm always trying to slow things down, even when I'm speeding up.
     
  26. When I was learned, I bragged about how our knowledge is an ever-deepening ocean. Now that I'm a learner, I shudder at how our wisdom is an ever-shrinking drop.
     
  27. When I was learned, I said, "Take it from me." Now that I'm a learner, I say, "Don't take it from me." I boast no immaculate perceptions. I see through a glass dimly.
     
  28. I'm still an academic. As a theologian, I have my little bottle of Windex and am cleaning that glass for all it's worth. I'm trying to get rid of as much fog and film as I can. But the best I will ever to is to "know in part." I will never "know it all." God's ways are not our ways (Isaiah 55:8), and God's thoughts not our thoughts.
     
  29. There are still some know-it-alls out there. Some people are like Moses. They think they can see the face of God . . . and live.
     
  30. The best we can do is hear God's voice, and in rare moments of mystical and metaphorical ecstasy, gently touch his face.
     
Copyrighted by Leonard Sweet
www.leonardsweet.com/llltransformation.asp
The Importance of Being Honest – Understanding our Clients’ Values

I believe that discovering one’s values is one of the most rewarding challenges we face in our lives. It is also one of the fundamental steps that we, as coaches, should take in our relationships with our clients, as one’s values and beliefs represent the pillars of who (s)he is.

As many agree, values are who we are. They give meaning to our lives and the more we honour them, the happier we are. However, few people ever teach us how to find our true, personal values. We are brought up conditioned to believe that there are good and bad values, that we must subordinate our personal fulfilment to the collective interest, even though “Values are not morals. There is no sense of morally right or wrong behaviour here” (1). Unfortunately, “too many people feel that they cannot speak up for their deep values […], that such a thing is somehow impermissible” (2).

Personal values represent the True North on our life’s compass. We are instinctively trying to pursue them, and our capacity to define and understand them will make or break our lives. “The link between values and fulfilment is so obvious it may be invisible. Helping clients discover and clarify their values is a way to create a map that will guide them through the decision paths of their lives. […] It helps them take a stand and make choices based on what is fulfilling to them”. (1)

Values are influencing the degree of motivation in performing certain actions: “If a person is getting one thing, but vaguely wanting something else, he won’t be totally happy or fulfilled. Or if a person achieves a goal but, in order to do so, violates his own belief about what is right or wrong, then turmoil results” (3).

That’s why it is paramount to have a clear, common understanding of the Client’s set of values (especially the core ones). By knowing what the Client likes and dislikes, what they respect or despise, and what it would make them feel fulfilled, we can determine what Di McLanachan calls the Unstoppable Combination:




The only times a Client can feel truly fulfilled and happy are when these key ingredients are in consonance: “Our values are the things we all fundamentally need to move toward. […] The feeling of congruity, of personal wholeness and unity, comes from the sense that we are fulfilling our values by our present behaviour” (3).

Understanding the Client’s real meaning of their values is essential for a successful and productive coaching relationship. Robbins considers that “… when we use words, we’re using a map –and the map is not the territory. […] Values present us with the most subtle maps of all. So when I tell you what my values are, you’re working from a map of a map. Your map, your complex equivalence of the value, may be very different from mine” (3).

Once the Clients have defined and accepted their Values, it will help them take better and quicker decisions, both in their personal and professional lives. This is important because “Except for the financially desperate, people do not work for money alone. What also fuels their passion for work is a larger sense of purpose or passion. Given the opportunity, people gravitate towards what gives them meaning, to what engages to the fullest their commitment, talent, energy, and skill” (2).

However, if Clients don’t take the time and effort to do so, they will face a tough time because, as the saying goes, “If you don’t know where you’re going, any road will get you there”. And the less aware we are of what makes us passionate, the more lost we will be. “This drifting can affect our health; people who feel their skills are not being used well on the job, or feel their work is repetitive and boring, have a higher risk of heart disease” (2).

Contribution by Mihai Popa-Radu - Seeds for Success UK
e-mail:
mihaipr@seeds4success.co.uk

Sources
  1. Whitworth, L., Kimsey-House, H., Sandahl, P., 1998 – “Co-Active Coaching,
  2. Goleman, Daniel, 1998 – “Working with Emotional Intelligence"
  3. Robbins, Anthony, 1997 – “Unlimited Power"
Book Review

Finding Your Own North Star

- Martha Beck
(ISBN 0-7499-2401-2)

Click to order from Amazon

Finding your own North Star is a truly joyful book to read, with personal anecdotes, lots of case studies and exercises. The author deals first with rediscovering your "essential" self, this is about becoming aware of your emotions, working through fear, grief anger to find joy (a simplified change curve) and then about reintegrating with your "social" self (developed in response to pressures from outside).

Some sections do border on therapy, but the author makes it clear when seeking counselling would be advisable.  

The second half of the book is based on a very simple but effective model for responding to any major changes in life and how to work through each stage.

The Change Cycle starts with a 'catalytic event', taking the client through 4 squares. The first is entitled 'Death & Rebirth', the second 'Dreaming & Scheming', the third 'The Hero's Saga' and fourth 'The Promised Land'.

The author shows us that any change is made up of small moves and big moves and that we are continually working our way around this cycle because, try as we might, we cannot stop change.
A corporate case for motivation

Motivation and Successful Change Process: A Partnership of Employee Involvement

Motivation is a sensitive topic. Many people use the term to look at ways to motivate people not to do something. However, what is more important is how to motivate employees to go beyond the day to day and fully participate in making the organization a viable one.

We have found that successful companies go through various stages when changing directions or re-focusing their energy.

The first stage is a visioning process. Most companies reach a point where they either choose to or are forced to create or change a vision and in some cases, a Shared Vision.

It is in the next stages of organizational change that problems arise. Often, there is limited communication to employees about what is happening; often the environment is rife with rumours, causing high stress and lack of motivation, as there is vast uncertainty about the future. Often the employee's input for what changes would be most effective is limited. In so doing, management, often unwittingly, de-motivates employees even further.

Compounding this while these changes are being instituted, employees are living in two worlds—one maintaining the old processes and work until they are replaced and the other with new roles and responsibilities. Not only does the dual role take its toll, but the normal strain of taking on new tasks, working in a different organization (or two during transition), new office location, causes additional stress.

Realistically, there is little that can be done to avoid these changes, but much that can be done to make them a matter of choice and implemented by a motivated staff. When you involve employees in the change process through any number of methods, for example, Appreciative Inquiry, Future Search and Open Space, they take ownership of what changes need to happen to make the overall vision real. They choose or create processes and solutions that work based on their combined knowledge. Because they get involved in the change process there is no longer a feeling that change is happening to them, but rather, they are the advocators of the changes.

One of our clients was faced with the sudden disappearance of their marketplace with the changes in economic conditions. Senior management asked their employees where they could best apply their skills in a new marketplace. Surprisingly, the employees chose to address a marketplace that management had not thought of. What’s more, they developed a strategy and marketing plan that they implemented while closing down the old division, allowing time to train those employees who needed new skills. Employees worked long hours, but instead of complaints, much collaboration and excitement was generated.

>From another perspective, it is also important to hire people who are aligned with the philosophy and values of the firm. What surprises me is that some companies experience no turnover even though they pay well below the market average. Why? These firms have a policy that allows people to work on projects that are interesting to them in their spare time. The hiring process is quite honest. Candidates meet not only their prospective boss, but also their team members and customers. They know upfront what the environment is like. Employees are satisfied and highly productive because they chose to work under these conditions and were given space to explore their technology development interests; thus the company and employee was a good fit.

As disparate as these examples may sound, the common theme is choice—involvement in the decision-making process and choice in choosing a firm that offers the opportunity to engage employees' deeper interests.

Motivation is an individual process. When a large portion of the firm is motivated on-track results follow.

Sandy Weiner, author of The Motivation Training Manual
(2004) Master Certified Coach and Managing Partner at 1-FOCUS International, Berlin and Wiesbaden
www.1-Focus.org
London Marathon 2004 - A case for Goal Setting

I was asked numerous times “Why are you running another marathon – wasn’t once enough?” I’m not sure what was my main motivation, whether it was the frustration of missing my target time in 1996 or being passed by an 8 ft leek as I ran towards the finish line! I think at that moment I knew I would have to run the race again. So, in April this year I was on the start line once again.

As I crossed the finishing line this year in a time of 3 hours 37 minutes and 12 seconds, my head filled with an overwhelming cocktail of thoughts and emotions. There was the relief that the pain of the last few miles was over, the euphoria of once again overcoming the challenge of a marathon, the satisfaction of all the money I had raised, the people who would be proud of what I had done, the pleasure of beating my original goal of 3:45 and perhaps most of all there was not a single leek in sight!

Strangely, these happy thoughts were mixed with disappointment at missing my revised goal of 3 hours 30 minutes - a significant milestone for amateur runners. Could I have gone faster, did I start too slow, did I get the training wrong?

Over the next few days, I had time to analyse the whole event, the training, the race and my cocktail of thoughts at the end, what this all meant and, in particular, had I learned anything that I could apply to other goals in life?

I had trained really hard for the marathon over a 3-month period. Starting from 2-3 short runs per week, gradually increasing to 5-6 runs per week with at least one long run of over 10 miles. My training programme (from a running magazine) was laid out in detail, helping enormously. It took away all the internal negotiation of whether I should run or rest, ease off or train harder.

My original goal was 3:45 based on the expectation of an improvement on my last run. As training went very well, I reduced the target to 3:30, an average 8 mins per mile over the 26.2 miles. The 3:30 target was quite ambitious and I wasn’t sure whether I would be able to maintain this faster pace for the duration of the race. In the lead up, I read an interesting article that suggested having 3 targets, a dream time (in my case 3:30), a great time (3:37:30 – mid-point) and an acceptable time (3:45). In running terms this made sense, as I could aim for 3:30, but if I struggled later in the race I did not have to look on it as a failure.

On reflection, this approach to goal setting worked really well in training, during the race and afterwards. I trained for 3:30 and ran at that faster pace for as long as I could. When my legs started to give up, I still had the motivation of the other goals to keep me running (believe me, I really wanted to stop and walk during the last 5 miles) and afterwards I was happy with the goals achieved. I am convinced that if I had aimed for 3:45 I would have run slower than I did – this convinced me that if I aim high in other areas, I will achieve more than with less ambitious targets.

As far as the crucial question goes, “Will I run another marathon?” … with no leeks to spur me on, I doubt it!

Well done Peter Blake for raising a fantastic £1,750 for the NSPCC
Honesty and Values

“If you can tell the world who you are & what you believe without breaking stride or hesitating, you are happy with yourself.” Neale Donald Walsche

I attended a meeting this morning, & one of the organisers was explaining how networking had helped him go from redundancy to having a lucrative business he loved in the course of two years. While he wasn’t a great public speaker, there was something about him that made me want to give him business: he was congruent.

“Congruent” is a description of how you are when what you do, say, & deeply believe are all aligned. Congruence is a sort of ‘deep honesty’ about who we are as individuals, & it is attractive. People are powerfully attracted to congruent individuals.

So how do you go about becoming congruent? Well, here are a few tips:

1) Figure out your values, then honour them.

Values are “what’s important”. Examples include helping others, security, freedom, learning, love, family, contribution etc. You may know some of these right away, while others may take some digging. One way you can find out what you value is to identify something you really want, then ask…

“What will that give me that I wouldn’t otherwise have?”

When you get the answer to that question, ask it again, for example:

Q: What do I want?
A: A profitable coaching business.
Q: “What will that give me that I wouldn’t otherwise have?”
A: Work I love doing.
Q: “What will that give me that I wouldn’t otherwise have?”
A: Freedom.

When you go as far as you can, you’ll end up with a core value: what it is that’s really important to you. (I learned this question from the wonderful Ian Watson at
www.ianwatsonseminars.com/ – thanks Ian!)

2) Pay attention to your body.

Your body & neurology have been developed over thousands of years to provide you with unerring feedback about congruence. When you thank someone for a gift you don’t actually like, saying how lovely it is, that uneasy feeling in your body is an incongruence signal – a sign that you’re ‘out of tune’. When you have a deep sense of peace & joy, that’s a sign that you’re aligned & going in the right direction. One way to achieve greater congruence is just eliminate all activities that lead to incongruence. The fast track is just to…

3) Do what you love.

When you do what you love & let go of everything else, you get to spend more & more time experiencing a sense of joy. As well as being great fun, this is also highly attractive – people really like to be around someone who’s doing what they love!

One of the things I love doing is NLP Training. NLP is one of the best approaches I’ve found for helping people to live congruently & create the lives they choose. When I’m working with other people to help them become more fully themselves, I experience that sense of deep honesty that comes from being fully myself. This sense of being truly yourself is the most powerful ‘life-compass’ there is.

© 2004 Jamie Smart

Jamie Smart is an experienced NLP Trainer & author of Jamie Smart’s NLP Tips. To sign up for your free tips visit www.saladltd.co.uk
Common Sense

Today we mourn the passing of a beloved old friend by the name of Common Sense who has been with us for many years.   No one knows for sure how old he was since his birth records were long ago lost in bureaucratic red tape. 

He will be remembered as having cultivated such value lessons as knowing when to come in out of the rain, why the early bird gets the worm and that life isn't always fair.

Common Sense lived by simple, sound financial policies (don't spend more than you earn) and reliable parenting strategies (adults, not kids, are in charge).

His health began to rapidly deteriorate when well intentioned but overbearing regulations were set in place.

Reports of a six-year-old boy charged with sexual harassment for kissing a classmate; teens suspended from school for using mouthwash after lunch; and a teacher fired for reprimanding an unruly student, only worsened his condition.

It declined even further when schools were required to get parental consent to administer aspirin to a student; but could not inform the parents when a student became pregnant.

Finally, Common sense lost the will to live as the Ten Commandments became contraband; churches became businesses; and criminals received better treatment than their victims.

Common Sense was preceded in death by his parents, Truth and Trust, his wife, Discretion; his daughter, Responsibility; and his son, Reason. He is survived by two stepbrothers, My Rights and Ima Whiner.

Not many attended his funeral because so few realized he was gone.
Values – the ultimate marketing tool

I had a meeting with a prospective new client this week – the HR Head of a company with a national network of branches. As we were talking I mentioned to her how impressed I had been with the way the company’s values shone through at every stage of the company’s website and business set up.  

“Oh yes” she said, “We talk very nicely about our values. You wouldn’t spot them in the company though!” 

“Talking values” is a big thing in the 21st century and it is less well implemented. One of my favourite areas of prosperity coaching is Company/Corporate Values Coaching. And whatever level of business you are at, eliciting and honouring a clear, honest set of values is paramount to business success and job fulfilment.  

Spending time with a coach working out clearly what your values are is a vital first step but I find the implementation is the least well done. When you adhere to your values, the laws of attraction work very hard for your best interest – for the flow of clients, income and staff retention. This is very practical stuff – the employee who feels that their employers are true to their values will stay through thick and thin – they have loyalty and will go the extra mile. They actually want their employer’s success.  

In small business marketing it is paramount also. Try this exercise:
  1. List your top five values in descending order of importance to you.
  2. Give yourself a score out of ten for each value, where 1/10 means that you never honour this value in your business and 10/10 means that you would never step over this value for anything – ever.
  3. Looking at the scores, choose a practical, achievable action point for each value that will increase its score this week.
  4. Take those action steps.
  The soul searching is a small part of values work – it is the adhering to them that activates the laws of attraction and brings clients and prosperity flooding in.  

Values are probably the most important element of branding also. I ask my clients to use their values to create a business “long line”. In music the long line is the bottom line of the musical score, which is less interesting than the melody but which holds the whole thing together. It creates a solid foundation on which the melody can then play more freely and more creatively knowing that the long line is holding the piece together.  

How does this show up in practical terms? If you know that your “long line” or your top three business values are freedom, vitality and abundance, then those three values need to shine through in whatever you do. Not just in words as they do on the website of the company above, but at every level of your marketing and business development.  

When people look to your website, the colours, pictures and text must reflect the long line. Your marketing brochure should reflect the long line and – this is where many entrepreneurs, coaches and businesses fall very short – the process of marketing your business also needs to follow the long line.  

If you produce seminars, then the writing, marketing and delivery of the seminars need to reflect those top values.  

If freedom was very important to you, but your marketing plan involves making yourself make ten cold calls every morning before you are allowed to take a coffee break, then you will meet internal resistance and lack of follow through – procrastination. If fun is important to you and you pick a marketing approach that bores you then you will meet with the same resistance-avoidance-procrastination cycle as before.  

This level of alignment and practical action will create an awesome level of attraction to your company - your values are not just the key to fulfilment in life and work – they are a major key to producing corporate and business bottom line results.  

Lisa Wynn, PCC, Accredited Master Coach (ECI)
www.prosperitycoaching.com
info@prosperitycoaching.com
ECI Up-date


ECI Standards and Ethics section recently published an updated and enhanced Standards and Ethics statement on the ECI website (
click here), which was aided by research undertaken by the Research & Development section.

ECI Research & Development are continually working on a number of research projects for many ECI departments and for coaching as a whole, and would welcome new volunteers to join in their research efforts. Contact volunteers@europeancoachinginstitute.org

ECI Benefits team. In your shoes, in your environment, from your perspective, you know what kind of support and benefits would help you grow. Share your thoughts and help turn them into tangible benefits for all members by joining the ECI's Benefits team. Contact benefits@europeancoachinginstitute.org
European Conference 2005 - the ECI is running an exciting and innovating European Conference in Spring 2005. 

ECI Workshops and Events

Look for our exciting new workshop listing, starting early September, 2004. To receive more details about any workshop or to book, email workshops@europeancoachinginstitute.org with your name, address, email address, and telephone number.

ECI Accredited Courses and Workshops


Click here for further details
Offers and Articles

The ECI continually strives to improve the services provided to our Members, our Accredited Coaches, and our Accredited Training Providers. Therefore when we receive an offer or an article that looks interesting, we are happy to pass it on through our newsletter.

However, we are unable to try out everything we receive, so welcome your feedback about the offers and articles.
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